Gastronomy tourism is more important today than ever before. Research shows that the culinary culture of the destination has become an essential part of the travel experience… Gastronomy tourism attracts visitors with high income levels, who enjoy travelling to ethnic cuisine cultures, share their experiences and spend high amounts. This is what makes gastronomy the driving force of economic development. Combining locality with quality and experience with pleasure are two ways to increase the attractiveness of Turkish cuisine.
In parallel with the rapid development of digital technology, the increase in transportation opportunities and individual travel, the impact of local cuisine on destination selection is increasing day by day. An Instagram post can turn a small village into a tourism destination.
Turkish cuisine, which has a very deep-rooted history and a very rich cultural structure, stands out in this geography as a symbol of sustainable development. The survival of local dishes, the protection of product diversity, the promotion of agriculture and animal husbandry, on-site employment due to the increase in the business potential of local people, youth and women’s employment bring along a qualified gastronomy experience.